my name is Ani and I am a geek. Or a nerd, whatever you prefer. Here will be a diary of my way into style.

I am a postdoc in molecular biology working in one of the world famous labs. And, at the same time I am a 30 years old woman who likes to look pretty, but doesn’t want to be perceived as a vain and superficial person.

Why can’t I just copy some tips that one can find in the look books of brands and fancy fashion blogs? Well, most of them are just not applicable as they don’t consider the limitations me and my lifestyle apply to my choice of clothing.

I feel a certain mismatch of the general concept: elaborate and thorough outfits (even when they try to look effortless) vs. putting on the jeans and T-shirt that were easiest to reach in the closet. In other words, people who take their pride in not investing any effort in dressing up are not the target audience of these prospects.

As a geek, I would say, there is a certain peer pressure (not even mentioning the pressure from your higher ups, if you happen to have ones) for not overdressing. You waste spend time in from of the mirror <= you don’t have anything better to do (and the common view is: there are sooo many better things). Oh, wait, there is a catch! I indeed don’t want to spend too much time on my looks; I indeed have many other interesting things to do, be they better or not.

So, social (better say subcultural) conventions would be limitation number one.

Limitation number two: I absolutely refuse to suffer for the sake of beauty! Comfort is everything (perhaps it could have come as lim. number 1… or number 0).

The third issue is my personal and comes from the body shape. My tops are usually European size 36 (S), my bottoms – 40-42 (L) and this poses certain challenges, especially when I try to look for dresses or jeans that rarely simultaneously accommodate my hips and thinner waist comfortably.

Good thing I can sew clothes. Bad thing: I don’t have much time for that. So most of my wardrobe comes from the budget chain stores like H&M, C&A, and Takko, which would be the limitation number four, as I strongly believe that I know funnier ways to invest money than spending it on a chic designer’s outfit. Although I never mind a well-fitting thing from a sale rack.

And number five: I strongly prefer natural materials.

So I am going to devise a style for a person, for whom style is not a priority.

Wish me luck 🙂



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